The Blog
Aug 15, 2024
One of the best things about being a copywriter is that you learn something new with almost every assignment. One of the worst things?
Back in 1998 or thereabouts, I took a workshop with The Ad Club in Boston called “Yes, I’m in my pajamas. No, I’m not unemployed.”
When COVID-19 struck earlier this spring, copywriters like me were suddenly pressed into service crafting pandemic marketing messages. As the crisis evolved, I saw tons of terrible emails pass through my inbox.
Aug 15, 2024
One of the best things about being a copywriter is that you learn something new with almost every assignment. One of the worst things?
Back in 1998 or thereabouts, I took a workshop with The Ad Club in Boston called “Yes, I’m in my pajamas. No, I’m not unemployed.”
When COVID-19 struck earlier this spring, copywriters like me were suddenly pressed into service crafting pandemic marketing messages. As the crisis evolved, I saw tons of terrible emails pass through my inbox.